Benefit’s New Blue Mascara – Would You?

The 80s are on-trend, so it’s no big surprise that Benefit has launched its brilliant BADgal Bang Mascara in a new shade of Brightening Blue.

If this is giving you horrible flashbacks to teenage years, then worry no more – this is actually really flattering, and makes the white of your eyes pop.

This volumising mascara is brilliant anyway, and this new colour is an eye-opening shade that adds an instant POP of colour that makes your eyes look “bigger, badder and brighter” according to Benefit.

The slim brush features 300 soft half cone-shape bristles which maximise mascara deposit on the lashes. These streamlined bristles easily reach root-to-tip, corner to corner, and upper and lower lashes. It is a very easy brush to use.

It uses aero particles, so it’s very light, and it’s smudge-proof, flake-free and water-resistant. It also contains Pro-Vitamin B5 which will help with the thickness and strength of your lashes.

Alongside the new mascara, Benefit has launched a new BADgal Bang! 24 Hour Eye Pencil in four superb colours. It’s a waterproof pencil that glides on and sets to a matte finish that lasts, Benefit says, for 24 hours.

It’s transfer-resistant and has a built-in smudger that blends the formula easy for smokey eyes. It also has an automatic no-sharpen tip, so it’s always ready to use. It comes in Pitch Black, Deep Brown, Dark Purple, and Midnight Blue.

Benefit NEW BADgal Bang! Brightening Blue Mascara, £22, and BADgal Bang! 24 Hour Eye Pencil, £18.50, are available now from Benefit locations and benefitcosmetics.co.uk