Caudalie launch Premier Cru The Serum
CAUDALIE launches a new addition to its Premier Cru range this month – The Serum. The Serum features Vinergy, an exclusive new technology co-patented by Caudalie and Harvard Medical School, no less.
The idea of this serum is to help the skin correct signs of ageing and boost the effect of your daily moisturiser – that’s kind of what we all want from a serum, yeah?
The Premier Cru collection is an anti-ageing collection, designed for women who want to fight all signs of ageing by smoothing wrinkles, firming and improving skin texture and evening out the skin tone. The collection features luxurious textures that melt into the skin, which rapidly absorbs its active ingredients.
Premier Cru is a blend of all the ingredients patented by Caudalie (Resveratrol, Viniferine, Polyphenols) and highly effective anti-ageing agents such as hyaluronic acid, used at optimum concentrations, to reduce signs of ageing.
The Premier Cru range has been around for nine years, and is a best-seller. Now, it’s even better, thanks to the new serum and this new partnership.
For the past five years, I have collaborated with Caudalie to research and develop ground-breaking, anti-ageing innovations.Together we’ve discovered a solution to counteract the diminishing energy metabolism of our cells over time, which is a key reason our skin ageing. Our ground-breaking discovery of Vinergy® helps to restore the cell’s mitochondrial mass and energy production, which in turn allows our cells to defend against ageing – Dr. David Sinclair, Harvard Medical School
So what does this all mean? Well, Vinergy is a combination of Caudalie’s signature Vine Resveratrol and Betaine from plant extract that acts to firm, protect and soothe the skin whilst improving its ability to retain its moisture. The two ingredients combined together have incredible benefits to slow the natural ageing process of the skin. Then there are six other key ingredients to help your skin.
So, let’s have a look at them – and what they aim to do.
Vine Resveratrol + Micro Hyaluronic Acid Complex – stimulates natural hyaluronic acid production to lift and plump the skin.
Viniferine – corrects and prevents dark spots for a brighter and more even complexion.
Grape-seed Polyphenols – provide the skin with antioxidant protection to defend itself against free radicals, the main cause of wrinkles.
Vinolevure® – reinforces the skin’s immune defenses.
Macro Hyaluronic Acid – remains at the skin’s surface to reduce wrinkles by smoothing, hydrating and plumping.
White Peony Extract – evens skin tone and enhances the radiance of the skin.
I’ve tried the serum, and it is light, goes on beautifully, and sinks into the skin. It’s impossible to tell if it does all it aims to do in a week’s use, but my skin feels no worse for it, from changing from my regular Clairns Double Serum.
I have friends who absolutely swear by Caudalie, and I have to say that they are a brilliant brand who you know you can trust. They use innovative ingredients, and the best science.
Caudalie Premier Cru The Serum, £90, is available from mid-January, from locations nationwide, and caudalie.com
