Evolve Organic Beauty NEW Superfood 360 Serum

I love a serum. I don't feel like my beauty routine is complete with just one face product of a morning. As a beauty writer and editor, I am lucky enough to get lots to try - so I don't have one particular serum as a favourite. Some last the distance, others get passed on to family and friends to try if they don't quite suit me, or my skin. I do love Clarins Double Serum, I've just finished a Verso serum which was great, and yesterday I was … [Read more...]

The Ordinary skincare

Don't believe the hype? Or do believe the hype? The Ordinary, created by Deciem, is a beauty collection that arrived on the scene last year with a LOT of hype. Sali Hughes devoted a whole column to the range in the Guardian, and Caroline Hirons interviewed the man behind the brand on her blog. The products are cheap - most of them are under a tenner, which, of course, makes beauty fans question their efficacy. How can they make them so … [Read more...]

Super Serums for Winter Skin Hydration

It's cold! October is almost here, and that means we're definitely into the Autumn/Winter season. Time for a change of not just your clothes wardrobe, but your skincare wardrobe too. If you do one thing this season, introduce more hydration to your skin, and the easiest way to do that is with a serum. My skin has already started to get that patchy dry way it does when the weather turns and the nights get shorter. it's very annoying, but I know … [Read more...]

New – Clinique’s Repairwear Laser Focus Smooths, Restores, Corrects

Following on from my serums post earlier, news of another updated serum from Clinique. Clinique developed Repairwear Laser Focus Serum to address fine lines and wrinkles, and have now added more innovative technology to their powerhouse serum, and created the new version - Repairwear Laser Focus Smooths, Restores, Corrects.It's not the snappiest name, but it promises to deliver twice the smoothing results as before, so I guess fans will forgive … [Read more...]

My four favourite serums

What is a serum? Serums are skincare products that tend to have high concentrations of certain active ingredients. Things like hyaluronic acid, to reduce the appearance of lines and wrinkles, vitamin C, to brighten the skin and help with pigmentation, or perhaps glycolic acid, a gentle exfoliant. A serum has become an essential part of my skincare routine, and I think should be a part of everyone's skincare routine. Packed full of benefits, … [Read more...]

Precious Serum from L’Occitane

I've sort of settled on which moisturisers I like, but I do have a problem with serum. In your 30s you need to add a serum to your skincare. Serums just offer that extra bit of everything - in particular anti-ageing benefits, by helping give specific targeted care for your concerns, or just by adding extra nourishment. I love Origins Plantscription, and recently have been using Sisley's Global Perfect Pore Minimizer, as I felt a bit of a pore … [Read more...]