If there is one brand many Scots beauty addicts have been waiting for, it’s Kat Von D. Finally, it’s here. Kat Von D Beauty launched exclusively in Debenhams in Scotland last week.
I couldn’t make it along for the press and bloggers breakfast, sadly, but I have had a good look at the products, and they are great. I think the Tattoo Ink liner (£16) is one of the best I have ever tried, and I am very picky about liquid liner.
But you’d kind of hope it would be, right? I mean, this is Kat Von D – she’s a tattoo artist. She made her name on LA Ink, and well, if her Tattoo Ink liner is rubbish, her line isn’t going to sell, is it?
The Everlasting Liquid Lipstick (£17) is great. It dries quickly to a fab matte. I tried the best-selling shade, Beloved. For a summer lip, it’s a nice neutral pinky-coral. The Studded Kiss Lipstick (£17), packaving based on Kat’s favourite cuff, is a best-seller. I’ve been sent shades to try in Motorhead– a deep, deep purple/red, and Magick, a sort of peachy-nude with a bit of shimmer. I’ve not given either a go yet, not sure I love them as shades for me, but I’ll try them out.
The Shade + Light Eye Contour Palette (£17) is a four shade matte eyeshadow palette, with instructions inside on how to use. There are four shades to choose from in these quads.
Other hero products in Kat’s collection are her Lock-It Foundation (£27), which I would like to have a try of at some point. I’m also coveting some of her bold eyeshadow shades.
And her newest launch is the Alchemist Palette (£25). Basically you can highlight EVERYTHING with the Alchemist Holographic palette. Part highlighter, part topcoat, part transformer, this palette is filled with endless possibilities. Strobe cheekbones, eyes, nose, lips, collarbone and cupid’s bow – dust Alchemist anywhere you want an extreme iridescent highlight. But be quick – it’s selling out really fast!
As far as the complete collection goes, it’s probably not my favourite beauty collection out there. I’m not a fan of tattoos, so I don’t love the packaging, and I do think that some of the packaging – in particular the Eye Quad – feels a little bit lightweight.
I love the concept, and the fact the makeup is vegan-friendly, and cruelty-free is always a good thing. And I am keen to try one of her red lips, as I am told they’re fab.
If you are keen to get your hands on it, and have a good look before you buy, then you can see Kat Von D at three Debenhams stores in Scotland now – Dundee, Glasgow, and Glasgow Silverburn.
For more info visit katvondbeauty.com