Emerald Green, for 2013

In case you didn’t know, the Pantone Colour of the Year for 2013 is Emerald Green. So, if you want to be on-trend this year, then get a bit of green on.

There are plenty of lovely green eyeshadows, nail polishes, eyeliners and mascaras out there, but how about standing right out from the crowd with some green lip gloss?

Yes, green lip gloss. And not sheer green either, but bold, bright, full-on green lip gloss from quirky beauty brand, Illamasqua.

Part of their new I’mperfection Spring Collection, on counters January 31, the gloss is called Shoot, and in the name of work, I’ve tried it for you – what do you think?

I don’t think I’ll be stepping out in it, but I do love Illamasqua’s innovation, and I am sure they have plenty of hardcore fans who will love it.

The rest of the collection is innovative and well, a lot more everyday – apart from a few interesting pieces – more later this week! It’s inspired, as you may have guessed from the name, perceived ‘imperfections‘.

The world isn’t perfect, say Illamasqua, but who wants to be perfect anyway? I’mperfection is an open invitation to stand up and show the world what makes you perfectly imperfect.

Illamasqua want you to highlight the features other brands encourage you to cover up and celebrate your imperfections like badges of honour. So show off your freckles. Make beauty spots more beautiful. Shine a light on your birthmarks. And be proud of your scars. Because life isn’t about finding yourself, life is about celebrating who you really are. Pretty great message, I think, and if you are green lip gloss, then you’re in luck!

Illamasqua Shoot Green Lipgloss, £14, from January 31,  illamasqua.com