bareMinerals Remix...and Eugenia, a Force of Beauty
I wasn’t sure what to make of the campaign for this new bareMinerals makeup collection when it landed on my desk. Perhaps reading it, on a dark January morning, when I was feeling inadequate, after having eaten too much over the festive season, failed at my New Year’s resolutions by the 3rd of January, and mastered every excuse to myself not to go out for that run I had promised myself I would do, wasn’t the best idea.
Eugenia, the face of the campaign (yes, that gorgeous blonde in the images below) is a Force Of Beauty, bareMinerals tell us. And then some. I don’t know but the cynic in me just rolled my eyes when I read the accompanying words..! Can anyone be this perfect? Read on…
“Eugenia tells her 3 kids to embrace new experiences and follow their dreams…and she definitely leads by example. Eugenia’s first incredible journey was moving from Siberia to the US, and she’s been pursuing extraordinary adventures ever since…becoming a professional ice-skater, hiking the Amazon, mastering French and German (and a little Portuguese). And as much as she takes advantage of the world’s opportunities, Eugenia gives back just as much—she was a bone marrow donor for a 3-year-old boy, and volunteers to support children’s education in the arts. She inspires others with her hang-on-every-word stories and nonstop enthusiasm for life. EUGENIA IS A FORCE OF BEAUTY.™”
So, if you want to embrace half of what Eugenia’s got, then better get your hands on this new Remix Collection from bareMinerals then, hadn’t you?!
It’s a lovely collection of pressed mineral colours, and loose powders. The colours are bright and spring-like, the lipsticks are sheer, and it’s definitely a collection to ease you out of winter, don’t you think? The two hero products are the bareMinerals Ready Eyehadow Quads in The Next Big Thing and The Wild Thing. They are £29 each, and prices for the rest of the collection range from £13 for Waterproof Eyeliner, to £22 for the Ready Blush.
The bareMinerals REMIX Collection is available in the UK from February, at bareMinerals boutiques, bareminerals.co.uk, Debenhams, Boots and Selfridges
